Mesh
IQL

IQ Balance

IQ Balance is an affordable free service for healthy weight loss and proper nutrition with the help of artificial intelligence and a personal nutritionist.

IQ Balance provides online tools to recognize the calorie content of foods from photos and maintain a daily balance of calories and physical activity, and also provides access to an integrated delivery of healthy products from supermarkets and ready meals from restaurants without intermediary markup.

The application assumes 2 models of work:

1. Under the IQ Balance brand - providing services to clients in the B2C and B2B sector: connecting nutritionists with users on our platform for the sale of nutrition programs and full support, as well as integration with grocery chains / restaurants and fitness centers.

2. White label - a boxed solution for use under your brand: for companies (fitness centers, food chains and restaurants) - an internal application for customers / visitors; for nutritionists - a tool for convenient work with clients. A fully packaged application is customized for your brand: name, design, functional features.

Balance
02

IQ Balance — IS

The synergy of artificial intelligence and a personal nutritionist for effective and simple weight loss.

Largest product catalog

B2C:Our largest database of products, ready meals and vitamin supplements with detailed nutritional information regularly updated. Just choose products from the catalog, and calories will immediately be added to your diet. Also, artificial intelligence IQ Balance will automatically find a product or dish in the catalog based on the photo taken.

Personal Nutritionist
B2C:An additional opportunity to receive personalized weight loss and goal achievement advice from leading nutritionists. The specialist enters the data of dishes that are not in the application database, makes a tasty and healthy diet according to the sent photos and performs all the tasks that you do not want to take on: keeping a calorie diary, etc. You can choose both full support and individual programs supply over any time frame and budget.
Workout
B2C:A database of effective online workouts for anytime, anywhere with handy checklists of completed exercises and calories burned. The ability to buy an individual offline lesson from a fitness trainer in your city..
Delivery service integration
B2C:The possibility of additional income for the fitness club and trainers: selling individual online and offline training, consultations and personal customer support.
Industries
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Industries to сonnect IQ BALANCE

 
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Our advantages

For B2C

01.

The largest catalog of products and dishes with a specified nutritional value

02.

Recognition of the calorie content of products and dishes by photo

03.

Automatic diet selection with the help of AI and a personal nutritionist

04.

Convenient chat with leading nutritionists and support 24/7

05.

Online training and integration with fitness centers: for the most effective weight loss

06.

Integrated delivery: auto-orders of healthy products and ready meals for a selected diet

 

For B2B

01.

Import of grocery chain/restaurant goods into the application catalog with the possibility of ordering

02.

Delegating part of the tasks of a nutritionist to artificial intelligence

03.

Drawing up individual paid nutrition programs for users

04.

Maintaining clients of clinics and nutritionists in a convenient chat and selling video consultations

05.

Selling online and offline workouts by fitness centers and trainers

06.

A new market for the sale of products and dishes for grocery chains and restaurants

For B2C

01.

The largest catalog of products and dishes with a specified nutritional value

02.

Recognition of the calorie content of products and dishes by photo

03.

Automatic diet selection with the help of AI and a personal nutritionist

04.

Convenient chat with leading nutritionists and support 24/7

05.

Online training and integration with fitness centers: for the most effective weight loss

06.

Integrated delivery: auto-orders of healthy products and ready meals for a selected diet

For B2B

01.

Import of grocery chain/restaurant goods into the application catalog with the possibility of ordering

02.

Delegating part of the tasks of a nutritionist to artificial intelligence

03.

Drawing up individual paid nutrition programs for users

04.

Maintaining clients of clinics and nutritionists in a convenient chat and selling video consultations

05.

Selling online and offline workouts by fitness centers and trainers

06.

A new market for the sale of products and dishes for grocery chains and restaurants

Partners
05

We are trusted

06

How it works

Installation
The IQ Balance mobile app is installed on the phone - the platform is supported by both iOS and Android systems.
Registration
User registers in IQ Balance using mobile phone number or social network. networks. User at registration enters data on the physical condition (height, weight, chest / waist / hips), as well as on his image life (physical activity, bad habits, drinking regimen, etc.).
Goal setting
The user sets a goal - how many kg they want to lose or achieve.
Apply rationing
Based on the goal and data entered by the user, the system automatically selects a balanced free ration for a week / month. IQ Balance supports various nutrition programs (vegetarian menu, interval nutrition, gluten-free and lactose-free diet, keto menu, etc.), allowing each user get a menu tailored to his individual characteristics and preferences. Can be selected as a free nutritional program, and buy individual from a nutritionist.
User Contributed Calories
Calories and proteins, fats, carbohydrates of dishes from the diet are automatically added to the user’s diet, allowing you to stay within the limits, established in accordance with its purpose. Dishes not from the recommended menu are chosen by the user from the IQ Balance catalog or take pictures of their food so that artificial intelligence recognizes the dish and finds it in the database, adding calories to the diary.
Dietitian consultation
When purchasing additional package, the user in a convenient chat receives text and video consultations from a nutritionist on selected diet, as well as express answers to questions about dishes, the balance of calories and useful nutrients, maintaining a healthy lifestyle, and the specialist takes care of all the work that the user does not want to do. Dietitian consultations are charged separately.
Order food and dishes
In the delivery section, the user selects the products and vitamins necessary for the selected diet, orders them directly from partner stores, receiving bonuses and discounts. The user can also choose ready meals and programs. Meals in restaurants connected to IQ Balance by ordering them with home delivery, saving time on searching for products and preparing wholesome meals.
Physical activity
Online workouts with checklists of completed exercises and fitness club schedules with the ability to book and pay offline class in the gym or individually with a coach in your city: both in a club and with a freelancer..
Chat
Handy in-app chat allows the user to interact with both nutritionists and other IQ Balance users.
Help
Connected 24/7 technical support (our own call center) quickly resolves all emerging issues - in chat and on the hotline.
Installation
IQ Balance boxed solution is installed to a nutritionist (clinic representative or freelancer) - web, adaptive, mobile application (IOS / Android). A nutritionist registers in the application or as a physical. person, or as a legal entity. person gaining access to convenient functionality: admin. panel, customer base, user calorie diaries, product catalog with detailed nutrition value and recognition of calories by photo, chat for video consultations.
integration
Create nutrition programs in the application that a nutritionist works with, as well as catalog additional products and supplements not yet listed in IQ Balance.
Add Users
App users choose a nutritionist or their own clients download the mobile app (IOS / Android) and registered by mobile phone number or through social. networks.
Composing a diet for the user
Based on the goal and data entered by the user, the nutritionist selects a balanced diet for the week / month and recommends purchasing one of the nutrition programs he has uploaded, taking into account the individual characteristics and preferences of the client.
User Maintenance
Nutritionist sees user inputs and calories in real time, keeping abreast and quickly adjusting the client ’s diet and performing other tasks for him, if the client has purchased the option of personal accompaniment.
Finance
Payment for user-purchased nutrition programs, individual consultations and personalized support goes to the account of a nutritionist.
Chat
In a convenient chat, a nutritionist conducts video consultations for clients on the diet and the process of losing weight, and also gives quick answers to questions about meals, calorie and nutrient balance, maintaining a healthy lifestyle.
Installation
The IQ Balance box solution is installed for company employees — web, adaptive, mobile application (IOS / Android).Employees get access to convenient functionality: admin. panel, product catalog, customer and order database, secure chat and technical support.
Connect
Registration in the general system of company employees - creation of personal accounts taking into account the hierarchy of the position.
Integration
Import data into the app.
For fitness centers and freelance trainers:
Integrate online and offline workouts with the ability to pay for them, it is also possible to import into the sports catalog. food sold at the fitness center (protein bars and mixes, food additives, etc.), indicating the ratio of calories, proteins, fats and carbohydrates.
For grocery chains and restaurants:
integration of the assortment products and dishes with detailed information on nutritional value, connection of the block of orders and logistics.
Order food and dishes
Based on the goal and data entered by the user, company employees can add to the prepared diet from app catalog products, meals and sports. food from their imported assortment of goods. In the delivery section, the user selects the products and dishes necessary for the selected diet from the assortment of the grocery chain / restaurant and orders them directly, receiving bonuses and discounts. It is also possible to order/book sports. meals from the fitness centre.
Order Delivery
Company employees see all orders received from the IQ Balance application, form them and send them for delivery (own food chain/restaurant logistics).
Finance
Payment for purchased products, meals and training is carried out to the company’s current account. In personal accounts authorized employees of the companies display all financial information on current and completed orders.
Chat
Handy chat within the application allows the user to have a dialogue with both fitness trainers in his city / nutritionists / others specialists, as well as with other users of the service.
Functional
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In the box

01Registration / authorization
  • Register / authorize user by phone number, restore access via SMS
  • Fill in profile data: goal (lose weight, weight gain, weight maintenance), weight, height, desired weight, gender, date of birth, number of meals per day, breakfast / lunch / dinner time, contraindications and chronic diseases, physical activity level, name and login, e-mail address
To learn more
02Personal Area
  • Photo
  • General information: name, target
  • Calorie counter for the day
  • Settings
  • Calendar
  • Menu by day of the week
  • Activities
  • Diet
  • Delivery
  • Notifications
  • News
  • Chat
To learn more
03Settings
  • Profile: weight, height, age, body type, bust / waist / hips / legs / arms, target
  • Notifications: workouts, warm-ups, meals, snacks, water
  • Data: add / change photo, phone and email address
To learn more
04Menu by day of the week
  • Add products and dishes from the catalog for breakfast, lunch and dinner
  • Adding the amount of water you drink per day
  • Automatic addition of product / dish by photo
To learn more
05Activities
  • Training videos: general and individual
  • Checklists for completed exercises/workouts
  • Reservable Fitness Center Training Schedule
To learn more
06Diet
  • Food catalog with nutrition information and breakdown by type of meal: breakfast, lunch, dinner, snack
  • Catalog of prepared meals with nutrition information and breakdown by type of meal
  • Selected meals and foods by type of meal
  • Search for products and dishes in the catalog
  • Add products and dishes from the catalog to your menu / favorites
To learn more
07Delivery
  • Directory of shops and restaurants
  • Catalog of products and dishes for each store and restaurant: product cards
  • Ability to add item to cart
  • Cart: list of products, amount, delivery address, delivery time, online order payment
  • List of orders: active, completed, possibility to repeat the order
To learn more
08News
  • News feed
  • Filter by news categories
  • Likes, comments and views counter
To learn more
09Notifications
  • Water notifications
  • Off-target notifications
  • Goal achievement notification
To learn more
10Chat
  • Video chat with nutritionist
  • Individual and group chats with app users
  • Attaching photos and videos
  • Quoting messages and materials
  • Copying/Deleting Materials
  • Technical support 24/7
To learn more
01Registration / authorization
  • Registration / authorization of a nutritionist by phone number, restoration of access by SMS
To learn more
02Personal Area
  • Profile
  • Flexible dashboards
  • Client Base
  • Nutrition Programs
  • Menu
  • Products
  • Dishes
  • Loyalty Programs
  • Finance
  • Notifications
  • News
  • Chat
To learn more
03Profile
  • Basic information: full name, regalia
  • Add / change photo
  • Contacts
  • Change password
To learn more
04Client base
  • Application userbase with add-on
  • Sort user accounts by name/nickname, phone number, email address, role
  • Viewing user cards: general info, profile, workouts, diet, calorie log, purchase history
To learn more
05Nutrition programs
  • Catalog of nutrition programs with the ability to sort by name, purpose, type, purpose, period, average ratio of calories, proteins, fats and carbohydrates
  • Search catalog of food programs
  • Ability to create, delete and edit your own nutrition program and related fields: diets, reviews, users
  • List of nutrition program types with the ability to create a new type
  • List of nutrition program targets with the ability to create a new target
  • List of meal program appointments with the ability to create a new appointment
To learn more
06Menu
  • Menu list filtered by categories and sorted by number, name, type
  • Creating a new menu: choosing a meal, adding products and dishes with automatic KBJU calculation, adding labels
  • Ability to edit and delete the compiled menu
  • Menu search
To learn more
07Products
  • Catalog of products with filtering by categories and sorting by number, name, ratio of calories, proteins, fats and carbohydrates: cards with photos, descriptions and detailed information about the composition and nutritional value, indicating the possibility of ordering / booking
  • Adding, editing and deleting a created product card
  • Product catalog search
  • Product categories: add, edit and delete created categories, search bar
  • Product properties: adding, editing and deleting created categories, search bar
To learn more
08Dishes
  • Catalog of dishes with filtering by category and sorting by number, name, ratio of calories, proteins, fats and carbohydrates: cards with photos, descriptions and detailed information about the composition and nutritional value, indicating the possibility of ordering / booking
  • Adding, editing and deleting a created dish card
  • Search in the catalog of dishes
  • Categories of dishes: adding, editing and deleting created categories, search string
To learn more
09Loyalty Programs
  • Flexible loyalty program builder for users
To learn more
10Finance
  • List of clients who paid for individual consultations / personal support
  • Transaction History
To learn more
11News
  • News feed
  • Filter by news categories
  • licenses/iq-balance/cards-container.likesCommentss
To learn more
12Notifications
  • Sending custom push notifications
To learn more
13Chat
  • Individual and group chats with app users
  • Attaching photos and videos
  • Quoting messages and materials
  • Copying/Deleting Materials
  • Technical support 24/7
To learn more
01Registration / authorization
  • Register / authorize user by phone number, restore access via SMS
To learn more
02Personal Area
  • Profile
  • Flexible dashboards
  • Client Base
  • Nutrition Programs
  • Menu
  • Products
  • Dishes
  • Training
  • Loyalty Programs
  • Orders
  • Notifications
  • News
  • Chat
To learn more
03Profile
  • Basic information: full name, position, manager
  • Add / change photo
  • Contacts
  • Change password
To learn more
04Client base
  • Application userbase with add-on
  • Sort user accounts by name/nickname, phone number, email address, role
  • Viewing user cards: general info, profile, workouts, diet, calorie log, purchase history
To learn more
05Nutrition Programs
  • Units of measure: add, edit and delete created units of measure, search string
  • Search catalog of food programs
  • Ability to create, delete and edit your own nutrition program and related fields: diets, reviews, users
  • List of nutrition program types with the ability to create a new type
  • List of nutrition program targets with the ability to create a new target
  • List of meal program appointments with the ability to create a new appointment
To learn more
06Menu
  • Menu list filtered by categories and sorted by number, name, type
  • Creating a new menu: choosing a meal, adding products and dishes with automatic KBJU calculation, adding labels
  • Ability to edit and delete the compiled menu
  • Menu search
To learn more
07Products (for grocery chains)
  • Catalog of products with filtering by categories and sorting by number, name, ratio of calories, proteins, fats and carbohydrates: cards with photos, descriptions and detailed information about the composition and nutritional value, indicating the possibility of ordering / booking
  • Adding, editing and deleting a created product card
  • Product catalog search
  • Product categories: add, edit and delete created categories, search bar
  • Product properties: adding, editing and deleting created categories, search bar
  • Units of measure: add, edit and delete created units of measure, search string
To learn more
08Dishes (for restaurants)
  • Catalog of dishes with filtering by category and sorting by number, name, ratio of calories, proteins, fats and carbohydrates: cards with photos, descriptions and detailed information about the composition and nutritional value, indicating the possibility of ordering / booking
  • Adding, editing and deleting a created dish card
  • Search in the catalog of dishes
  • Categories of dishes: adding, editing and deleting created categories, search string
To learn more
09Workouts (for fitness centers)
  • Catalog of free and paid online trainings: adding, editing and deleting video lessons and checklists, status change (free or paid training)
  • Configurable schedule for offline workouts available for booking and payment with descriptions and breakdown by city
To learn more
10Loyalty programs
  • Flexible loyalty program constructor for users (one-time/permanent, quantitative, total, accumulative, for certain goods, etc.)
To learn more
11Orders
  • Current user orders with the possibility of adjustment
  • History of user orders
To learn more
12Finance
  • Full financial information for current and completed orders
  • Transaction History
To learn more
13News
  • News feed
  • Filter by news categories
  • licenses/iq-balance/cards-container.likesCommentss
To learn more
14Notifications
  • Send custom push notifications to users and send messages to the customer base (via e-mail / SMS)
To learn more
15Chat
  • Individual and group chats with app users
  • Attaching photos and videos
  • Quoting messages and materials
  • Copying/Deleting Materials
  • Technical support 24/7
To learn more
Reviews

They talk about us

|
Nikas Safronov Artist
It is not enough just to create, you need to create not only for the sake of profit, but also to be able to share and donate for the benefit of those in need disinterestedly. iQ Family is an example for young companies, they are not only brilliant creators, these guys are wizards.
Florian Jansen Ex-managing director, ex-co-founder of Lamoda
Price plays an important role in making a decision in choosing a partnership, low prices without loss the quality of the product being created, this is the formula of these guys, this is how they bribe.
Denis Borisov Director of OSAO Ingosstrakh
I will not say that this team is easy to work with. They generate a thousand ideas an hour, for my.
iql

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#THREESTEPS

Нам доверяют мировые корпорации, одна из которых компания L’Oréal, являющаяся лидером мирового рынка. Мы разработали инновационный комплексный проект в бьюти секторе.

#Цель

Привлечение трафика в категорию «уход за кожей лица» с целью увеличения средней корзины продаж.

#KeyVisual

Нами была предложена и реализована комплексная креативная маркетинговая концепция акции “3 шага”, включающая в себя 3 этапа ухода за кожей лица - очищение, увлажнение и маска. Мы разработали коммуникацию с клиентом за счет онлайн и оффлайн платформ с привлечением навигационных подсказок в роли интерактивного консультанта, который решает проблемы индивидуального подхода в бьюти секторе.

#Конструкция

Мы позаботились о том, чтобы покупательский трафик мигрировал в бьюти категорию “Уход за кожей лица”, с последующим увеличением средней корзины продаж. Был создан виртуальный 3D-полигон, включающий в себя рестайлинг островных конструкций, пристенных стеллажей, воблеров и стопперов. Разместили рекламное оборудование и нанесли навигационные подсказки для концепта прогноза продаж.