Mesh
IQL

IQ Force

IQ Force is an innovative solution for optimizing the work of sales agents, supervisors, merchandisers and any field employees, combining a modular CRM system that can be configured for specific business processes and smart route management tools based on Big Data and neural networks. networks AI.

IQ Force allows you to digitize the daily tasks of sales agents, increasing their work capacity by 10 times and reducing the companys time and transport costs by a third.

Force
02

IQ Force is

Single CRM

IQ Force allows you to combine both sales agents and their clients in a common ecosystem, allowing you to synchronize the work of sales agents and outlets, information on payments and logistics, as well as all incoming and outgoing documentation.

In order to connect to the platform not only sales agents, but also employees of retail outlets, synchronization with IQ Retail is a B2B marketplace that allows retail outlets to independently place orders and complete tasks from manufacturers / distributors. This approach allows you to build a single chain of product distribution and sales control to the end consumer, increasing the efficiency of sales plans and KPI implementation by sales agents by 3 times.

Personal accounts as employees of a manufacturer/distributor are configured according to the principle of flexible dashboards that take into account the hierarchy and role of each participant.

Online visits

Thanks to the work in a single ecosystem of IQ Force + IQ Retail, outlets see the actions of a sales agent planned for the next visit: ordering, questioning, withdrawal of balances, training, merchandising, etc., and can independently complete these tasks for an additional reward.

If the outlet takes over the execution of tasks, the sales agent no longer needs to personally visit the store - a physical visit is replaced by an online visit, during which the sales agent controls the execution of tasks by the outlet through the application and moderates them remotely, increasing its own efficiency in maintaining outlets - from 15-20 per day to 50-100 daily.

Sales plans

IQ Force provides the ability to set sales plans for sales agents, taking into account all the nuances of their work: geographical factor, number of outlets in operation, SKUs in the portfolio, marketing activities, etc.

Visual and intuitive progress bars allow sales agents to easily control their own progress and transparently see the bonuses received when fulfilling a particular plan, which ultimately leads to an increase in employee motivation and more effective achievement of their KPIs.

Dynamic routes

Dynamic store visit plans are a revolutionary approach to the work of sales agents and other field specialists, which allows you to multiply the efficiency of employees, as well as reduce time and transportation costs.

In contrast to the outdated approach of planning monthly/quarterly advance itineraries, IQ Force builds the best routes for sales agents on a daily basis based on how well merchants place orders and complete tasks, automatically making changes and moving time slots, if store employees take over sales agent tasks scheduled for the visit.

Thus, the sales agent frees up time to expand the distribution territory and more effectively fulfill KPIs, personally visiting only problematic outlets and transferring the bulk of his working day to an online format: monitoring the fulfillment of tasks and sales plans by outlets.

Visit plans

A set of online tools for maintaining and controlling the field work of employees: setting the parameters for fixing arrivals at a retail outlet by geolocation, tracking the duration of visits and movements between outlets.

A customizable checklist system controls and brings the work of sales agents to a single standard, preventing them from missing the actions that must be completed during the visit: questionnaires, promos, merchandising, etc.

Slider Tools

Dynamic routes of sales agents are displayed on an interactive map both for the employee himself and for his supervisor, who has the ability to manually make changes to the route and control the location of employees and their movements online.

A smart analytics system generates detailed reports for each of the employees: how many of the planned visits were completed, how much time was spent moving from one point to another, whether all the necessary actions at the point were recorded in the checklists, at what moments violations occur company standards.

Industries
03

Industries to connect IQ Force

 
04

Our advantages

01.

Increase sales agent efficiency by 60% with online visits

02.

Dynamically changing itineraries to reduce travel and time costs

03.

Optimum routes based on traffic and traffic conditions

01.

Control of sales agents arrival at the outlet by geolocation

02.

Extended visit checklist functionality to maintain a unified approach to the quality of work

03.

Advanced analytics for the manager and monitoring the performance of sales agents

01.

Increase sales agent efficiency by 60% with online visits

02.

Dynamically changing itineraries to reduce travel and time costs

03.

Optimum routes based on traffic and traffic conditions

04.

Control of sales agents arrival at the outlet by geolocation

05.

Extended visit checklist functionality to maintain a unified approach to the quality of work

06.

Advanced analytics for the manager and monitoring the performance of sales agents

Partners
05

We are trusted

06

How it works

Install
IQ Force out-of-the-box solution is installed by manufacturer/distributor - web, adaptive, mobile app (IOS / Android).
Connection
We register the manufacturers and distributors employees in the common system — we create personal accounts taking into account the hierarchy of each position.
CT connection
When integrating IQ Force with IQ Retail, we load retail outlets and their employees into the ecosystem, who can fulfill orders or complete tasks.
Integration

Import manufacturer/distributor data (product catalogs, sales plans, financial data, logistics) into the cloud.

We import logistics data and available online slots for current sales agent visits, sales agent route lists, visit plan checklists, etc. Dynamic integration updates the imported data at specified intervals.

Forming tasks

Supervisor sets sales plans for sales agents, and also generates route lists and tasks for them during visits to sales outlets.

For fulfilling KPIs, employees receive bonuses: both monetary rewards and virtual points that can be exchanged for valuable gifts.

Task delegation
Merchant takes on part of the sales agents tasks scheduled for the next visit: ordering, questionnaires, training, stock removal, digital merchandising, etc. - for an additional fee.
Online visit
If a merchant takes on the tasks assigned to it, the sales agents personal visit is replaced with an online visit. Sales agent remotely monitors and moderates the execution of tasks by employees of outlets.
Dynamic route
The system creates optimal routes for sales agents, taking into account the priority of visiting each outlet, traffic situation and traffic jams - in case of replacing a personal visit with an online visit, the nearest visit to another priority outlet is moved to the free time slot, flexibly organizing work field worker.
Visit
We fix the arrival of a sales agent at the outlet by geolocation and automatically start the visit: the system controls the execution of all tasks scheduled during the visit and collects data for statistics.
Route control
Supervisor sees the location and movement of sales agents on an interactive map and can moderate route sheets in real time.
Training

In online mode, we give the opportunity to train sales agents in accordance with the necessary skills: introducing new products, merchandising, working with objections, etc. We tie the training to the development of practical skills (flexible setting of the necessary KPIs) and we build a rating of employees based on courses completed and KPIs achieved.

The points received for training can be withdrawn to the card in the form of bonus payments or exchanged for prizes and gifts (both physical and virtual - medals, certificates, personalized avatars), increasing the involvement and motivation of employees.

Analytics
According to the results of the visits of sales agents, detailed analytics is built for the manager in terms of the effectiveness of the visits and the time spent on them.
Support
Connected 24/7 technical support (our own call center) allows you to quickly resolve all emerging issues both in the system, both in chat and on the hotline.
Functional
07

In the box

01Registration / Authorization
  • Registration / authorization of the user by phone number, restoration of access by SMS.
To learn more
02My account
  • Add/change user avatar
  • Summary information: status, KPI
  • Sales plans
  • Routes
  • Visits
  • Current customers (outlets)
  • Product catalog
  • Rewards (received and available)
  • Tasks
  • Rating
  • Training
  • Statistics (summary analytics for the month, quarter, year)
  • Auction
  • News
  • Notifications
  • Chat
To learn more
03User profile
  • Add/change user avatar
  • Summary information: status, KPI, points, place in the ranking, earnings per month, level
  • Setting character display
  • Contacts
  • Change password
  • Basic information: last name, first name, patronymic, date of birth, gender, mail, position, department, manager
  • Rating
To learn more
04Rating
  • Personal rating
  • Community ranking
To learn more
05Tasks
  • Available tasks
  • Filter by task category
  • History of task execution
  • Rating
To learn more
06Sales plans
  • Dynamic progress bars with percentage and quantity progress of sales targets
  • Filter sales plans by category
To learn more
07Routes
  • Interactive dashboard of visits with dynamically changing time slots using a unique online algorithm
  • Building a sales agent route
  • Display sales agent route
  • Display outlets along the route
  • Calculation of sales agent route time
  • Adding an outlet to the route list in real time
To learn more
08Visits
  • Automatic detection of the sales agents arrival at the outlet and the start of the visit by geolocation
  • Checklists of visits based on the sales agents current tasks
  • Selection of task types for checklists: survey, stock removal, merchandising, free form, ordering
To learn more
09Customer base
  • Contacts of current clients
  • Summary information on current customers (KPI, sales and orders)
  • Staff
  • Current equipment

This block is only available when syncing
IQ Force with IQ Retail

To learn more
10Orders
  • Current customer orders with the ability to adjust
  • Order history by customer
  • General catalog and motivational programs
  • Customer checkout form

This block is only available when syncing
IQ Force with IQ Retail

To learn more
11Catalog
  • General and incentive programs
  • Filter products by brands and categories
  • Product cards: SKU description, photo, unit of measure, price
  • Basket
To learn more
12Customer Finance
  • Complete financial information for each client: balance, credit limit, accounts receivable, down payments
  • Select payment method
  • Transaction history
  • Reliability rating and stop list

This block is only available when syncing
IQ Force with IQ Retail

To learn more
13Electronic document management
  • All signed and unsigned customer documentation (supply contracts, acts, agreements, etc.)
To learn more
14Job Market
  • Lists of employees of specific shifts of outlets
  • Display client roles
  • Current tasks for client employees
  • Form for checking assignments from client employees
  • History of completed tasks

This block is only available when syncing
IQ Force with IQ Retail

To learn more
15Knowledge Bank
  • Articles
  • Courses
  • Video
  • Training programs
  • Tests
  • Exams
  • Books
  • Podcasts
To learn more
16Gift Shop
  • Points available / frozen
  • Catalog of internal corporate goods
  • Auction lot description
  • Auction end time
  • Increase Rate Tool
To learn more
17News
  • News feed
  • Filter by news category
  • Likes, comments and views counter
To learn more
18Chat
  • Individual and group chats
  • Communication within the company and directly with customers
  • Attaching photos and videos
  • Quoting messages and materials
  • Copy/delete materials
  • 24/7 technical support
To learn more
19Notifications
  • Flexible notification settings for current business processes
To learn more
01Registration / Authorization
  • Registration / authorization of the user by phone number, restoration of access by SMS.
To learn more
02My account
  • Add/change user avatar
  • Summary
  • Sales plans
  • Sales agent routes
  • Sales visits
  • Knowledge Bank
  • Tasks
  • Statistics (summary analytics for the month, quarter, year)
  • News
  • Notifications
  • Chat
To learn more
03User profile
  • Add/change user avatar
  • Summary
  • Setting character display
  • Contacts
  • Change password
  • Basic information: last name, first name, patronymic, date of birth, gender, mail, position, department
To learn more
04Sales plans for sales agents
  • Display Sales Plans for Sales Agents
  • Creating / editing sales plans for sales agents
To learn more
05Reseller routes
  • Displaying the routes of sales agents, their current location and all movements on an interactive map
  • Creating / editing sales agent routes in real time
To learn more
06Sales visits
  • Creating / editing visit plans for sales agents
  • Adding / editing / deleting visit checklists for sales agents
To learn more
07Knowledge Bank
  • Display training materials uploaded to the knowledge bank
  • Adding / editing / deleting tutorials
To learn more
08Tasks
  • Display tasks assigned to sales agents and their progress
  • Issuing / moderating tasks for sales agents
To learn more
09Statistics
  • Receiving reports on routes and movements of sales agents by territory / time period
  • Receiving reports on visits of sales agents by territory / time period
  • Receiving reports on the sales plan of sales agents by time period
  • Receiving reports on the tasks of sales agents by time period
To learn more
10News
  • News feed
  • Filter by news category
  • Likes, comments and views counter
To learn more
11Chat
  • Individual and group chats
  • Communication within the company and directly with customers
  • Attaching photos and videos
  • Quoting messages and materials
  • Copy/delete materials
  • 24/7 technical support
To learn more
12Notifications
  • Flexible notification settings for current business processes
To learn more
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Connect IQ Force and significantly optimize time and travel costs for field workers!

#THREESTEPS

Нам доверяют мировые корпорации, одна из которых компания L’Oréal, являющаяся лидером мирового рынка. Мы разработали инновационный комплексный проект в бьюти секторе.

#Цель

Привлечение трафика в категорию «уход за кожей лица» с целью увеличения средней корзины продаж.

#KeyVisual

Нами была предложена и реализована комплексная креативная маркетинговая концепция акции “3 шага”, включающая в себя 3 этапа ухода за кожей лица - очищение, увлажнение и маска. Мы разработали коммуникацию с клиентом за счет онлайн и оффлайн платформ с привлечением навигационных подсказок в роли интерактивного консультанта, который решает проблемы индивидуального подхода в бьюти секторе.

#Конструкция

Мы позаботились о том, чтобы покупательский трафик мигрировал в бьюти категорию “Уход за кожей лица”, с последующим увеличением средней корзины продаж. Был создан виртуальный 3D-полигон, включающий в себя рестайлинг островных конструкций, пристенных стеллажей, воблеров и стопперов. Разместили рекламное оборудование и нанесли навигационные подсказки для концепта прогноза продаж.