In order to optimize the state of sales agents, we have developed a complex module that combines the delegation of part of the tasks of a sales agent to employees of sales outlets and artificial intelligence. To do this, we have developed an innovative AI-based job exchange that allows you to set tasks directly to store employees, and also trained a neural network to recognize the SKUs presented in the portfolio of “Megapolis” Group of Companies, their location and quantity in the photo. Together, this made it possible to optimize the work of the client’s full-time employees by 3 times, as well as significantly reduce the costs of merchandising and scrapping.

Our company implemented the connection of a new sales channel for goods from the portfolio of “Megapolis” Group— placing price lists and SKUs in the catalog of the IQ Retail application with the ability for outlets connected to the system to independently place orders at any convenient time without participation sales agent. Such an approach to sales made it possible to significantly reduce the frequency of visits by sales agents to the point of sale, saving employees time for more productive tasks and reducing the cost of fuel and lubricants.

Our specialists took into account all the features of business processes of “Megapolis” Group and developed a smart constructor of incentive programs for retail outlets that allows you to multiply the turnover of products in the application and motivate retail outlets to actively purchase the necessary goods, including stimulating sales new products and high-margin SKUs. Motivation programs work on the WIN-WIN principle and allow all participants in transactions to benefit: “Megapolis” Group increases its turnover every month, and retail outlets receive additional profit and the opportunity to purchase products at the most favorable prices./p>

To simplify the setting and monitoring of tasks, our specialists introduced CRM as one of the modules of the IQ Retail platform in a convenient chat format. This development allows you to set tasks both for employees of the “Megapolis” Group and delegate them to employees of retail outlets. Setting a task takes just a few clicks, and routine and repetitive processes can be automated.

Development of a module in the administrative panel of the platform to collect up-to-date information about the company’s products and simplify further work with SKUs: storing and organizing data, enriching product cards and further distributing digital copies of goods in the e-commerce ecosystem. Also, the module allowed to accumulate all marketing assets (promotional materials, promotional branding, advertising videos) for brands in the portfolio of “Megapolis” Group for their further use.

As part of the integration of IQ Retail modules, data exchange with all systems used by the client company was set up: SAP, Oracle, Monolith. As part of the rejection of paperwork and in order to save materials for printing documents, a transition was made to a fully electronic document management: all documents passing through IQ Retail are signed using a simple electronic signature (via SMS).